We are seeking a data-driven and commercially focused Head of SEO to lead the organic growth strategy of our client iGaming client. This role is responsible for scaling high-impact SEO initiatives across multiple markets, driving traffic, improving search visibility, and maximizing revenue through organic channels. You will own the SEO roadmap while leading a team of specialists and collaborating closely with product, content, and performance marketing teams.

Your Impact

• Define and executeSEO strategy aligned with business goals and market expansion plans
• Identify growth opportunities across casino, sportsbook, and emerging verticals
• Lead, mentor, and scale a high-performing SEO team (technical, content, outreach)
• Partner with engineering teams to implement scalable SEO solutions
• Manage large-scale websites with complex structures and international targeting
• Drive content strategy including keyword research, content planning, and optimization
• Optimize conversion-driven landing pages and user journeys
• Own SEO KPIs: organic traffic, rankings, conversions, and revenue
• Report insights and progress to senior stakeholders
• Identify opportunities for new markets and product launches

You Bring

• 7+ years of SEO experience, with significant exposure to iGaming, betting, or highly competitive verticals
• Proven track record of scaling organic traffic and revenue in EU/Latim markets
• Strong expertise in technical SEO, content strategy, and link acquisition
• Experience managing large websites and multi-language SEO strategies
• Deep understanding of search engine algorithms and industry tools (e.g., Ahrefs, SEMrush, Screaming Frog, GSC)
• Strong leadership and team management skills
• Analytical mindset with the ability to translate data into actionable insights

Nice to Have

• Experience with affiliate SEO and revenue-share models
• Familiarity with compliance and regulations in iGaming markets
• Background in CRO and UX optimization
• Experience working with product and engineering teams in agile environments

What is Offered

• Competitive salary + performance bonuses
• Flexible working environment (remote)
• Opportunity to lead SEO in a high-growth, competitive industry
• Clear career progression and leadership impact