Description

We are seeking an exceptional Marketing Executive to join our dynamic team in the hospitality industry. This role is pivotal in executing our marketing strategies to enhance brand presence and drive customer engagement. The Marketing Executive will be responsible for developing, implementing, and monitoring comprehensive marketing plans that align with our business objectives. This position requires a creative and analytical thinker who is adept at understanding market trends and consumer behavior.

Key Objectives

• Drive brand awareness and engagement across multiple channels.
• Support the development and implementation of marketing campaigns tailored to the hospitality sector.
• Collaborate with cross-functional teams to ensure consistent messaging and maximize reach.
• Analyze market trends and customer insights to optimize marketing efforts.

Responsibilities

• Create, manage, and execute marketing campaigns that align with IIQAF’s brand goals and hospitality market demands.
• Develop content for digital platforms including social media, email newsletters, and the company website.
• Coordinate with external vendors and agencies for promotional materials and events.
• Monitor and report on campaign performance using analytics tools to inform future strategies.
• Assist in organizing hospitality events, trade shows, and promotional activities.
• Maintain up-to-date knowledge of industry trends, competitor activities, and customer preferences.
• Support the marketing team in daily administrative tasks and project coordination.

Qualifications & Skills

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 1-3 years of marketing experience, preferably within the hospitality or service industry.
• Strong understanding of digital marketing channels and social media platforms.
• Excellent written and verbal communication skills.
• Proficiency in marketing tools such as Google Analytics, email marketing software, and content management systems.
• Creative mindset with strong organizational and time management abilities.
• Ability to work collaboratively in a fast-paced, team-oriented environment.

Benefits

• Competitive salary and performance-based incentives.
• Opportunities for professional growth and development.
• Inclusive and supportive workplace culture.
• Access to industry events and networking opportunities.
• Flexible work arrangements to promote work-life balance.