Senior Media Buyer - Native Ads (Remote)

Cape Town

Published 1 week ago

Native Ads Media Buyer (Remote)

 

The Company

 

We're not just another online advertising agency; we're the architects of lead generation excellence within the consumer services industry. Comprising a vibrant team of young professionals, we boast extensive expertise in performance marketing, data acquisition, and software development. Our unwavering focus is on the US market, where we drive leads and calls for the Home Improvement Verticals.

 

Job Description

 

As a Social or Native Ads Media Buyer, you'll spearhead the creation and optimization of lead generation campaigns across our platforms. Your mission: to craft impactful, high-ROI media strategies that align seamlessly with our internal objectives. Armed with an arsenal of digital media prowess and analytical finesse, you'll navigate the Native and Social advertising platform with finesse like MediaGo, Taboola, Newsbreak, Meta, TikTok , ensuring our campaigns not only meet but exceed expectations.

 

Responsibilities

 

  • Conduct in-depth pre-campaign research and leverage audience insights to inform buying decisions.
  • Execute profitable campaigns across various platforms, including Meta, TikTok, YouTube, Newsbreak, Mediago, Taboola, Outbrain, in addition to traffic sources like Google.
  • Unleash your creativity by designing compelling ads (video and static).
  • Analyze web metrics precisely, crafting detailed effectiveness reports and prescribing optimizations to enhance campaign performance.
  • Collaborate on the development and optimization of lead generation landing pages to bolster conversion rates.
  • Maintain accurate campaign stats and allocate budgets based on performance metrics.
  • Foster synergy with our tech and sales teams to surpass client objectives.
  • Play a pivotal role in team expansion and contribute to our vibrant company culture.
  • Stay abreast of digital trends and technological advancements, ensuring our strategies remain cutting-edge.
  • Embrace remote work, exercising autonomy and responsibility over your schedule.

 

 

 

The Ideal Candidate

 

We seek a Media Buying maverick, ideally with roots in Performance Marketing, driven by a fervent passion for digital marketing and a relentless pursuit of success. The perfect fit thrives in autonomous, remote environments, embodying a sense of responsibility and initiative.

 

Requirements

 

  • Proficient English communication skills.
  • Ability to thrive independently, sans micromanagement.
  • 3-5+ years' experience in Media Buying, preferably within a digital agency or performance and affiliate marketing sphere.
  • Demonstrated success in running profitable campaigns across diverse digital platforms.
  • Comprehensive understanding of online media planning, implementation, and optimization.
  • Familiarity with digital planning and analytical tools, ad serving platforms, and social media.
  • Capacity to manage multiple campaigns concurrently and liaise with internal and external stakeholders.
  • Detail-oriented with a penchant for organization.
  • Video and static ads creation (via several tools including AI ones)..
  • Strong analytical prowess.

 

What We Offer

 

  • Competitive salary.
  • Dynamic, flat-hierarchy team culture.
  • Flexibility in time, location, and holidays, prioritizing outcomes over hours.

 

Our Values

 

  • Encouragement of open discussions and innovation.
  • Emphasis on self-development and continuous learning.
  • Cultivation of a hunger for success and self-fulfillment.
  • Promotion of a positive, can-do attitude.

 

Join our team, where your contributions truly make an impact, unencumbered by the bureaucracy of larger agencies. Real growth awaits those who are dedicated and persistent.

Full time

Mid-Senior Level

Cape Town